iFOLIO Case Study: the*gameHERs
Client Need:
Turn standard black & white PDF document into a visual presentation to share with potential partners.
Design Solution:
Using the iFOLIO platform, bring the information to life with a visually engaging, shareable landing page.
Research
audience
While the*gameHERs general demographic is women and femme identifying gamers, this presentation is geared towards potential business partners and sponsors. The goal of this pitchdeck is to convince prospects to invest money in the*gameHERs and their goal of building a community for all marginalized gender gamers.
design
People recall 65% of visual content they see 3 days later compared to 10% of written content.
People are 27x more likely to click on animated content than a static image.
delivery
89% of people are likely to recommend a brand after a positive brand experience on mobile.
Mobile friendly content influences 40% of revenue in leading b2b organizations.
Moodboard
Brand Alignment
Landing Page
Animated Icons
Data visualization
Viewer interaction
Video
Color
Optimized for Mobile
Shareable
Easily legible
Accessible on the go
